We build creator campaigns for the outside, from the inside of the creator world. Fun to watch, fun to be part of, and tailored to your goals - awareness, engagement, sales, viral moments or just doing something cool.
Pick one thing, pick a few things; or pick all of it. Honestly, completely up to you. Most brands start with one and end up running everything through us.
Our bread and butter. We cook up the idea, find the right people to bring it to life, and run the whole thing for you start to finish.
Come to us with a goal (or with nothing at all) and we'll pitch you ideas that fit your brand and something creators actually want to be a part of.
First we figure out who you're trying to reach, then we go find creators whose audience matches, sized to your budget.
Long-term partnerships with one or more creators who consistently represents your brand in a good way, across multiple platforms and arenas.
Paid amplification of creator content, handled by us directly. We work transparently and tell you how many views you can get for your budget.
Content from real and experiences creators, tailored for your brand to post on your own channels or ran as ads.
We run your socials from a creator perspective. We know what content people want to watch and which accounts people want to follow. You just send over your focus poitns and we create the content.
If you're new to creator marketing or rebuilding your approach, we'll sit down with you and map it out. Channels, formats, budgets and realistic KPIs.
Livestreams and on-the-ground productions. These take more hands, so we only take them on when we know we can pull them off properly.
The safe version of creator marketing is also the forgettable one. We pitch ideas you probably haven't seen before, built around what'll actually work for you. Something fresh tailored specifically for your brand, aimed at your goals.
We've got a pretty good feel for which campaigns sell, which ones spark awareness, and which creators have the tight community that converts versus the ones who can easily create a viral moment. We pick creators based on what you actually need.
We've been creators ourselves for years, so we can usually tell what'll read as a real recommendation and what'll come off as a forced ad.Every campaign is shaped around what you're trying to get out of it. Awareness, sales, and engagement really don't look the same.First we figure out who you're trying to reach, then we go find creators whose audience matches, sized to your budget. We'll tell you when something won't land. We'd rather be straight with you up front than ship a campaign we don't believe in.Come to us early. The earlier we're in the room with you, the better we can tailor the campaign.We can do the campaign fully hands off if you want it. Tell us the goal and what you need in the report, we'll take it from there.
No surprise costs. We put it out in the open because we'd rather work with brands who like the math up front.
Project based or recurring, whatever suits you.
We make our money from the fee, not from skimming creator deals.
There's a floor so we can do good work for you. Ask and we'll share it.
Brands we've worked with
Working with NOT was a genuinely great experience. The negotiation was fast and efficient, but what stood out was their focus on the right results for the client rather than just closing the deal.
I really appreciate their honest take on what works and what doesn't, especially when it comes to making sure the content is right for the audience and the creator.
I send a basic idea and two minutes later we're talking execution. It feels like a company built by people who actually know what they're doing, because they've been creators themselves.
Here's a small taste of what we've been up to.
Built awareness from zero in Scandinavia by pairing tech-focused creators with lifestyle voices, and reached audiences in a market they had no presence in.
"As a new brand in Scandinavia we wanted to create awareness through influencer cooperations. We reached very strong results. The cooperation has been smooth and caring. Big recommendation when results matter."
Multiple year long Nordic awareness across displays, PC components, GPUs and peripherals. Different creators, different categories - but with one consistent voice in the region.
"They just get it. They don't only fill a brief, they genuinely understand both the corporate world and the creative energy of the talents. That balance is rare."
A Nordic campaign around a new keyboard launch. Each creator told the story their own way for their own audience, while still landing the product specs and awareness beats that mattered.
"Every interaction is such a pleasure. The content they produce is always great."
Global TikTok push around two new keyboards, built for reach. Each creator told it in their own voice, with the product specs woven into content their audience actually wanted to watch.
"They're so transparent about everything. They actually care about their creators, but also about the brands they work with."
Multiple year-long ambassadorships with Nordic creators. Minimum one creator in each of the Nordic countries, focused on promoting the brand in a way that made sense for them organically, as well as their audience.
"I really appreciate their honest take on what works and what doesn't, especially when it comes to making sure the content is right for the audience and the creator."
From outreach and talent sourcing through to getting a full campaign over the finish line. A partner they keep coming back to.
"The NOT team is among the best of all the talent agencies I've had the pleasure of interacting with. I cannot recommend them enough."
